Privacy Policy

AKMA Pink Salt (“we,” “us,” or “our”) operates this website and is committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website, make a purchase, or interact with our services.

By using our website, you acknowledge the practices described in this Privacy Policy, subject to your rights and choices under applicable law.

1. Personal Information We Collect

The personal information we collect depends on how you interact with our website, the services you use, and the choices you make.

Device and Usage Information

When you visit our website, we may automatically collect certain information about your device and browsing activity, including:

  • Web browser type and version.

  • IP address and approximate location derived from it.

  • Device type and operating system.

  • Time zone and language preferences.

  • Cookies and similar tracking technologies.

  • Pages and products you view.

  • Products you search for or add to your cart.

  • Referring websites and search terms.

  • Date, time, and duration of website visits.

  • Interactions with website content and advertisements.

We may collect this information through the following technologies:

Cookies: Small data files stored on your device that help our website function, remember preferences, and understand website usage.

Log Files: Records of website activity that may include IP addresses, browser information, timestamps, and referring pages.

Pixels, Tags, and Web Beacons: Technologies that help us understand website interactions, measure advertising performance, and improve our marketing.

Analytics Tools: Services that help us understand how visitors use our website and identify opportunities to improve the shopping experience.

Order and Account Information

When you place an order, create an account, begin checkout, or contact us regarding a purchase, we may collect:

  • Full name.

  • Billing address.

  • Shipping address.

  • Email address.

  • Telephone number.

  • Order details and purchase history.

  • Payment transaction information.

  • Customer service communications.

  • Account login information, where applicable.

Payments may be processed by third-party payment providers. We may receive transaction details and payment status from these providers. Full payment card information is generally handled by the relevant payment processor rather than stored directly by us, depending on the payment method used.

In this Privacy Policy, “Personal Information” refers to information that identifies, relates to, describes, or could reasonably be associated with an identifiable individual.

2. How We Use Your Personal Information

We use personal information for legitimate business purposes, including the following:

Processing Orders

  • Process and fulfill purchases.

  • Arrange shipping and delivery.

  • Process payments and refunds.

  • Send order confirmations and receipts.

  • Provide order tracking and delivery updates.

  • Respond to questions about purchases.

Customer Communication

  • Respond to inquiries and support requests.

  • Communicate important information about orders.

  • Provide updates about our products and services.

  • Send marketing communications where permitted by law and subject to your preferences.

Website Improvement and Analytics

  • Understand how visitors navigate our website.

  • Improve website functionality and user experience.

  • Evaluate product interest and customer preferences.

  • Measure website performance and marketing effectiveness.

  • Develop and improve our products, services, and shopping experience.

Security and Fraud Prevention

  • Detect and investigate potentially fraudulent transactions.

  • Protect our website, customers, and business.

  • Verify transactions where appropriate.

  • Identify unauthorized activities and security risks.

Advertising and Marketing

  • Measure the effectiveness of advertising campaigns.

  • Show relevant advertisements to potential customers.

  • Understand customer interactions with our advertisements.

  • Create audience insights and improve advertising performance, subject to applicable law and your privacy choices.

3. Cookies and Similar Technologies

Our website may use cookies, pixels, tags, and similar technologies to support essential website functions, remember preferences, analyze traffic, and measure advertising performance.

Some cookies are necessary for website functionality, including shopping cart operations and checkout. Other cookies may support analytics, personalization, or advertising.

Where required by law, we will request your consent before using non-essential cookies or similar tracking technologies.

You can manage cookies through your browser settings and, where available, our website's cookie preference tools. Disabling certain cookies may affect website functionality.

For more information about cookies, you may visit All About Cookies, an independent educational resource.

4. How We Share Personal Information

We may share personal information with selected third parties when necessary to operate our business, fulfill orders, provide services, and meet legal obligations.

These parties may include:

Shopify

Our online store is powered by Shopify, which provides e-commerce infrastructure and related services. Information may be processed through Shopify to operate our store, manage orders, and facilitate customer transactions.

For more information, please review Shopify's Privacy Policy.

Payment Providers

We may share necessary transaction information with payment processors to authorize payments, prevent fraud, process refunds, and complete purchases.

Shipping and Fulfillment Providers

We may share your name, shipping address, telephone number, and relevant order details with shipping carriers and fulfillment partners to deliver your purchases.

Analytics Providers

We may use services such as Google Analytics to understand website traffic, visitor behavior, and website performance.

Advertising and Marketing Partners

Depending on the tools enabled on our website and your privacy preferences, we may share certain information with advertising and measurement partners, such as Meta and Google, to measure advertising results, improve campaign performance, and deliver relevant advertisements.

These technologies may use cookies, pixels, or similar identifiers to understand interactions with our website and advertisements.

Legal and Security Disclosures

We may disclose personal information when reasonably necessary to:

  • Comply with applicable laws, regulations, or valid legal requests.

  • Respond to lawful requests from public authorities.

  • Detect or investigate suspected fraud or security incidents.

  • Protect our legal rights, property, customers, and business.

  • Enforce our policies or agreements.

We do not sell personal information in exchange for monetary payment. However, certain advertising and analytics activities may be considered “sharing,” “selling,” or targeted advertising under specific U.S. state privacy laws. Where applicable, you may exercise the relevant opt-out rights described in this policy.

Mobile information: Mobile phone numbers and text messaging opt-in consent will not be shared with third parties or affiliates for their own marketing or promotional purposes. This exclusion does not apply to disclosures to service providers that assist us in delivering messaging services, where permitted by law. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with third parties.

5. Behavioral Advertising

We may use personal information and website activity to provide advertisements that may be relevant to your interests.

Depending on our advertising setup, this may involve tools and services such as:

  • Meta advertising technologies, including Facebook and Instagram advertising.

  • Google Ads and Google advertising measurement tools.

  • Google Analytics.

  • Other advertising, analytics, or measurement services enabled on our website.

These services may use cookies, pixels, device identifiers, or other technologies to measure advertising performance, understand website interactions, and deliver advertisements.

Advertising Measurement and Enhanced Conversions

Where enabled, we may use Google's Enhanced Conversions feature to improve the measurement of advertising results.

This feature may involve providing appropriately formatted or hashed customer information, such as an email address, to Google for conversion measurement. Hashing is a technical process that transforms information into a fixed-format representation; it does not guarantee that information is anonymous or impossible to associate with an individual.

Any use of this feature will be subject to the applicable platform terms, consent requirements, and relevant privacy laws.

Your Advertising Choices

Depending on your location and applicable law, you may manage advertising preferences or opt out of certain forms of targeted advertising through the following resources:

  • Meta: Facebook and Instagram advertising preferences.

  • Google: Google Ads Settings.

  • Digital Advertising Alliance: Consumer opt-out tools.

  • Network Advertising Initiative: Interest-based advertising information and opt-out resources.

You may also manage cookies through your browser settings and our website's available privacy controls.

Please note that opting out of targeted advertising does not necessarily eliminate all advertisements. You may continue to see general advertisements that are not personalized based on your activity.

6. U.S. State Privacy Rights

Depending on your state of residence and the applicable law, you may have certain rights regarding your personal information.

These rights may include:

  • Right to Know or Access: Request information about the personal information we collect, use, or disclose about you.

  • Right to Correction: Request correction of inaccurate personal information.

  • Right to Deletion: Request deletion of certain personal information, subject to applicable exceptions.

  • Right to Data Portability: Request a copy of certain personal information in a portable format.

  • Right to Opt Out: Opt out of certain targeted advertising, sale of personal information, or sharing for cross-context behavioral advertising, where applicable.

  • Right to Limit Certain Uses: Where applicable, limit certain uses or disclosures of sensitive personal information.

  • Right to Non-Discrimination: Exercise your privacy rights without unlawful discrimination.

The availability and scope of these rights vary by state and depend on the circumstances.

How to Exercise Your Rights

To submit a privacy request, contact us using the contact information provided at the end of this policy.

Please identify the right you wish to exercise and provide sufficient information for us to verify and respond to your request.

We may need to verify your identity before processing certain requests. Where permitted by law, an authorized agent may submit a request on your behalf, subject to applicable verification requirements.

If we decline a request, you may have the right to appeal our decision, depending on the laws applicable to your state.

Global Privacy Control

Where required by applicable law, we will recognize valid browser-based opt-out preference signals, including Global Privacy Control (GPC), for the relevant processing activities.

7. European and United Kingdom Residents

If you are located in the European Economic Area, the United Kingdom, or another jurisdiction with applicable data protection laws, you may have additional rights concerning your personal information.

Depending on the law that applies, these rights may include:

  • Accessing your personal information.

  • Correcting inaccurate information.

  • Requesting deletion of your information.

  • Restricting certain processing activities.

  • Objecting to certain processing.

  • Requesting data portability.

  • Withdrawing consent where processing is based on consent.

  • Filing a complaint with the relevant data protection authority.

Where required, we process personal information on a lawful basis, such as fulfilling a contract, complying with legal obligations, obtaining consent, or pursuing legitimate interests that do not override your rights.

To exercise applicable rights, contact us using the details provided below.

8. International Data Transfers

AKMA Pink Salt may use service providers that process personal information in the United States or other countries where we or our service providers operate.

As a result, your personal information may be transferred to, stored in, or processed in a country other than the country in which you reside.

Where required by applicable law, we will use appropriate safeguards for international transfers of personal information.

9. Data Retention

We retain personal information for as long as reasonably necessary to fulfill the purposes described in this policy, including processing orders, maintaining business records, resolving disputes, preventing fraud, and complying with legal obligations.

The retention period depends on the type of information and the reason it was collected.

You may request deletion of personal information where applicable law grants you that right. Certain information may need to be retained to comply with legal obligations, complete transactions, resolve disputes, or protect against fraud.

10. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no method of electronic transmission or storage is completely secure. We cannot guarantee absolute security of information transmitted to or stored by our website.

You are responsible for keeping your account credentials confidential, where applicable.

11. Children's Privacy

Our website is intended for a general audience and is not knowingly directed toward children who are below the age at which they can independently consent to the processing of personal information under applicable law.

We do not knowingly collect personal information from children in violation of applicable privacy laws.

If you believe a child has provided personal information to us inappropriately, please contact us so that we can review the matter and take appropriate action.

12. Do Not Track Signals

Some browsers offer a “Do Not Track” setting that communicates a preference regarding online tracking.

Because there is no universally consistent standard for interpreting all Do Not Track signals, our website may not respond to every such signal.

Where required by applicable law, we will honor recognized privacy preference signals as described in the U.S. State Privacy Rights section.

13. Third-Party Websites

Our website may contain links to third-party websites, applications, or services.

We are not responsible for the privacy practices, security, or content of external websites that we do not operate.

We encourage you to review the privacy policies of third-party services before providing them with your personal information.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, website technology, service providers, legal obligations, or regulatory requirements.

Any revised policy will be posted on this page, together with an updated “Last Updated” date.

Where required by law, we will provide additional notice or obtain consent before implementing changes that require it.

15. Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, or would like more information about how your personal information is handled, please contact us.